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Articles How Real Estate Agents Help Home Buyers I’ll come right out at the start and tell you I’m a real estate agent — Proudly so! Nice to meet you! I’m not trying to sell y ou anything, but I’m pleased to be of service. In fact, generally, real estate agents for buyers are paid for out of the listing agent’s commissions. So, […]
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Articles Make Your Home Stand Out with These Budget-Friendly Curb Appeal Ideas by Chibuzo Ezeokeke We all want visitors and families to feel welcome when they come to our homes. You also want your home’s exterior to look its best when you’re ready to sell. It’s the focal point for any potential buyer, and what they see as they approach the front steps will be their first impression of […]
Articles Why Hire an Agent (Continued) Having an agent represent you in your home sale benefits you. Agents negotiate from a different vantage. Unlike most buyers and sellers, they can distance themselves from the emotional side of the transaction. Agents are more proficient in negotiating because conducting negotiations is a regular part of their professional work and because they are skilled […]
Articles Why Hire An Agent You have a basic knowledge of setting a listing price, online marketing, staging, and negotiation. Isn’t this enough to do the job yourself? Homeowners wonder if they could buy or sell a home through online or traditional marketing and advertising channels without a real estate agent. Try this analogy. You were given a book on […]
Articles The Dos and Don’ts of Negotiating (Continued) Don’t Be Moved by Awkward Silence When you are negotiating and the buyer makes an offer, don’t feel compelled to respond immediately. Whether it be 10 seconds or 10 minutes, make the buyer or his agent speak first. They may see your silence as disappointment, and choose to revise the offer or offer a concession […]
Articles The Dos and Don’ts of Negotiating Selling your home is a business transaction. Although it may be a many-layered process that appears more personal than business, at its heart, it’s simply a buyer negotiating to purchase a seller’s home for an agreed-upon price. You as a seller must keep this fact in mind. Opinions, emotions, and ego may attempt to derail […]
Articles Be a Power Negotiator Negotiating your home sale does not have to be intimidating. By learning how real estate negotiations work and how to apply proven techniques, you can get the price you want from the buyers. Know More Than Your Buyers The two major elements of negotiation are motivation and skill. A motivated buyer wants the best deal, […]
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Articles Finding Buyers You now understand the importance of pricing and how real estate today is largely driven by technology. How do you find buyers? The two most valuable tools to finding ready buyers are the previously covered strategic pricing and an aggressive online marketing plan. According to recent National Association of Realtors® surveys, 36% of homebuyers first […]
Articles Learn From Other’s Mistakes To avoid selling your home for less than it’s worth and leaving money on the table, it’s helpful to find out what other people have done wrong. These are example of costly mistakes, including mistakes made by banks. The final story demonstrates how pricing your home right the first time is crucial in a changing […]
Articles Should You Convert Your Rental Property Into An Airbnb? 6 Factors to Consider Many investors have watched short-term rental (STR) investing from the sidelines. They’ve heard the success stories and know there are high returns to be made, but often come back to some form of the following questions: Is it worth the risks? Is it worth the hassle to set up and operate an STR? How much […]
Articles Other Seller’s Mistakes Zillow has compiled a list of “don’ts” to help people avoid the pitfalls of an otherwise successful sale. Entering a contract to sell your home before you get qualified to buy another is problematic. Your financial situation may have shift since your last purchase, and you may not meet the requirements for a loan, or […]
Articles Common Seller Mistakes (continued) Selling your home is a business transaction between a qualified buyer and yourself. If you have enjoyed living in your home for years, but have decided to move on, then don’t let the emotional attachments to the home affect how you price it. The most objective price will come from the CMA provided by your […]
Articles Common Seller Mistakes This list of frequent seller’s mistakes regarding house listing pricing can help you avoid the pitfalls involved in selling your home. If setting a price was simple and straightforward, you would not need assistance in pricing your home correctly. Save yourself time and money by avoiding these costly mistakes. Pricing Mistakes: The first several seller mistakes involve […]
Articles The Comparative Market Analysis When it comes to finding a buyer, pricing your home based off comparable real-priced sales is crucial to making the sale. The Comparative Market Analysis (CMA) is imperative to pricing strategically. When you ask for one from a real estate professional, be sure to reveal the analysis, ask questions, and get explanations. If completed correctly, […]
Articles The Price is Right A buyer of real estate is no different from a buyer of a painting or a bag of oranges. Both seller’s and buyer’s perception of value will always have prominent role during the sale. Perceived value and market value are not the same. You need to know how to price your home strategically and correctly […]
Articles How to Market Your Home The purpose of this article is to provide insight and guidance on how to sell a home quickly and for more money. Previous articles concerned real estate sales terminology and concepts, with a heavy emphasis on the dos-and-don’ts of getting a home listing ready for the most effective presentation, and thus price. The goal of […]
Articles Florida’s Investors Pull Back in 1Q 2022 By Kerry Smith Fla. has 4 of the top 10 cities for real estate investors, but they’re pulling back. U.S. investor purchases dropped 11.5% in 1Q 2022 compared to the previous quarter. SEATTLE – The number of homes purchased by real estate investors in the first quarter declined 11.5% from the quarter before – and […]
Articles Staging Is Readying the Home to Show: The Three D’s DEPERSONALIZED Staging is readying the home to show to potential buyers; you must encourage them to visualize living in the home itself, but not in your home. Depersonalizing the home involves removing your personal items, such as photos, trophies, and collectibles. Knickknacks and wall decor are also personal taste items that may distract buyers from […]
Articles Investors Buy 25% of Homes in 3 Florida Metros By Megan Brown Rising rents and stock market fears have sparked real estate investment. Orlando, Miami and Jacksonville are 3 of 7 U.S. markets where they’re over 25% of sales. NEW YORK – Among the competitive real estate markets, it’s not just first-time homebuyers or sellers looking to downsize or expand. A good chunk of […]

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